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Yerevan (Armenia) Is Not Your New Berlin. Which Is Excellent News.

Direct flights, red tourism, pink stone, excellent coffee, cheap roses and the uncomfortable business of discovering a place that was never waiting for you to make it interesting.

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Nomag Media
Jul 09, 2026
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Photo by Hasmik Ghazaryan Olson on Unsplash

There is a precise moment in the life of every city when it stops being a place and becomes a travel headline. It usually happens shortly after the arrival of a direct flight, a few flattering articles, a handful of good coffee shops, and at least one photographer discovering that the evening light falls very n…

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